Give Your Practice an Unfair Marketing Advantage

Unfair Dental Marketing Advantage.

When most potential patients are looking for a new dentist, a practice must clear three main hurdles to make it through to their final selection process. At DentalCMO we refer to these criteria as “The Big 3” and they are money, time, and fear. Depending on the value set of the shopping patient, the priority […]

The Do’s and Don’ts of Using ChatGPT in Dental Marketing.

How to use ChatGPT in Dental Marketing

Yes, we’re all pumped about the potential of OpenAI’s ChatGPT service and are blown away by its capabilities. However, just because it’s the hot new thing does not mean that you should race to use it on everything you can. In this article we’re going to briefly cover three things you can/should use GhatGPT for […]

Schedule Your Instagram Reels directly through Engager! 🎉

We know it’s been a long awaited update.. And it’s FINALLY HERE! You will now be able to schedule and publish your Instagram Reels directly from your Engager dashboard. 🙌 Up until now, Facebook Meta has not allowed any Reels to be published through any third-party tools. In the past, this meant that you had […]

Planning a winning TikTok strategy

Planning a winning TikTok strategy Even if you’re an expert on other social media platforms, it’s essential to remember that TikTok is its own chaotic, beautiful monster that requires time, research, and a game plan to conquer. In this post, we’ll cover the planning process that will create a foundation for your winning TikTok strategy! […]

Getting Started on TikTok

At first glance, TikTok might seem like a silly app for short dancing and comedy videos. However, with over 1 billion monthly active users, the opportunities it presents to small businesses are juicy. With the ability to see and be seen on TikTok, there is a huge opportunity for businesses to connect and engage with […]

Content Pillars: The Secret to Your Practice’s Social Media Success

There’s a lot to do in a dental practice. Between seeing patients, scheduling, and dealing with insurance, creating custom content for social media likely falls pretty low on your team’s to do list. When time is short and you are scrambling to put together post ideas for social media, how do you create consistent content […]

The Value of Scheduling your Posts (More Strategy Less Afterthoughts)

Posting on your business’ social media platforms consistently can be a very time-consuming process. With growing platform complexities, some practices are even hiring a full-time social media manager to handle all of their social media efforts. Having the ability to schedule out these efforts can be extremely valuable to your business. When you use Engager, […]

Best way to sell? Stop selling

One of the most successful ways to promote your business on social media is to stop trying so hard to sell. Yes, we know it sounds backwards. Let us explain. The consumers of 2022 are smarter than ever before. They can see straight through a pitch or an ad. With so many of those out […]


The long awaited feature request is FINALLY here. With the updated Instagram API, you are now able to post automatically or schedule up to 10 images in one Instagram post (otherwise known as “carousel posts”) directly through Engager! 🥳 Up until recently, Instagram did not allow carousel posting through any third party software. They’ve recently […]

Social Media Spotlight: Keeping up with the Trends

As with all digital marketing, social media is constantly evolving and changing. If you’re running a business in 2022, the only course of action is to adapt to the changing times. And trust us, reels are one trend that you definitely want to keep up with. Creating reels is an incredible opportunity to connect with […]